Software Product Discovery Services

Clear specs, tech approach, and a plan. We’ll keep you from “I wish we had thought of that earlier” moments and the $30K+ extra costs on redos.
  • badge.name
    Listed Among Top 1000 Companies Globally
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    Top Software Development Company, 2025
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    Top Software Development Company for Small Businesses
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    Top Software Development Company in Ukraine for Startups

Banning Stack
Banning Stackusa

Principal Estimator at SIDE Partnership, LLC

The team produced excellent materials throughout the discovery phase.

12+

years in all facets of cost estimating

$250k+

value of projects in progress

Heiko Roth
Heiko Rothusa

COO of Agilea Solutions, CEO at Workerbee

Clockwise Software has been able to plan a great project with a limited budget.

$12M Revenue Tech Co.

MBE Certified by NMSDC

Jeremy Irish
Jeremy Irishusa

Co-Founder at Geocaching

The team comes up with solutions and has excellent ideas to improve the project.

3,3M

users around the world

$500k+

spent with us

01 | 03

Fortune #40 Global Health Leader

1886-founded, 131K employees, $16B in R&D

NYSE: EB

850k creators, 300M tickets sold in 2023

8th GPS App in the US

3M+ in 2023, 10M+ Google Play downloads

Cultural Exchange Led by 2K+ Team

Est. 1980, 500K+ Alumni, 100+ Countries

$12M Revenue Tech Co.

MBE Certified by NMSDC

Trusted Logistics Co. Since 1979

ISO9001 Certified Systems Integrator

3rd in Retail Inc. 5000

$6M+ raised, #1 ranked company in CT

UCSF-Trusted Health App

with 50K+ users in 60+ countries

Google-Funded Green Tech

144K Ha Monitored, Featured by Reuters

Telecom Experts Est. 2005

Google, Proximus & Orange partners

NASA-Trusted Workflows Builder

Est. in 2007; PCI, GDPR & HIPAA certified

Top Swiss Agency

Awarded #1 Swiss App in 2025

#2 SMM Agency in Australia

Serves 1k+ Australian B2B across 20+ domains

Google Cloud Partner

Trusted by Fortune 5 UHG

F&B Startup with 25K+ Guests/Y

4.5 on TripAdvisor, 600+ Dining Partners

Fortune #40 Global Health Leader

1886-founded, 131K employees, $16B in R&D

NYSE: EB

850k creators, 300M tickets sold in 2023

8th GPS App in the US

3M+ in 2023, 10M+ Google Play downloads

Cultural Exchange Led by 2K+ Team

Est. 1980, 500K+ Alumni, 100+ Countries

$12M Revenue Tech Co.

MBE Certified by NMSDC

Trusted Logistics Co. Since 1979

ISO9001 Certified Systems Integrator

F&B Startup with 25K+ Guests/Y

4.5 on TripAdvisor, 600+ Dining Partners

Google Cloud Partner

Trusted by Fortune 5 UHG

#2 SMM Agency in Australia

Serves 1k+ Australian B2B across 20+ domains

Top Swiss Agency

Awarded #1 Swiss App in 2025

NASA-Trusted Workflows Builder

Est. in 2007; PCI, GDPR & HIPAA certified

Telecom Experts Est. 2005

Google, Proximus & Orange partners

Google-Funded Green Tech

144K Ha Monitored, Featured by Reuters

UCSF-Trusted Health App

with 50K+ users in 60+ countries

3rd in Retail Inc. 5000

$6M+ raised, #1 ranked company in CT

Trusted Logistics Co. Since 1979

ISO9001 Certified Systems Integrator

$12M Revenue Tech Co.

MBE Certified by NMSDC

Cultural Exchange Led by 2K+ Team

Est. 1980, 500K+ Alumni, 100+ Countries

8th GPS App in the US

3M+ in 2023, 10M+ Google Play downloads

NYSE: EB

850k creators, 300M tickets sold in 2023

Fortune #40 Global Health Leader

1886-founded, 131K employees, $16B in R&D

F&B Startup with 25K+ Guests/Y

4.5 on TripAdvisor, 600+ Dining Partners

Google Cloud Partner

Trusted by Fortune 5 UHG

#2 SMM Agency in Australia

Serves 1k+ Australian B2B across 20+ domains

Top Swiss Agency

Awarded #1 Swiss App in 2025

NASA-Trusted Workflows Builder

Est. in 2007; PCI, GDPR & HIPAA certified

Telecom Experts Est. 2005

Google, Proximus & Orange partners

Discovery done right

Start strong with workshops

We’re on the same page from the start, aligning with your vision, priorities, and expected deliverables.

Find your market edge

Your product’s market edge starts here: we spot opportunities and refine UVP, so your product fills the right market gaps.

Understand your users

Get to know what your users need and what they love so your product can become their go-to solution.

Shape a winning MVP

Launch faster and solve user problems by focusing on high-impact features for your MVP.

Avoid costly missteps

We spot risks and outline a mitigation plan before they burn through the project budget and timeline.

Future-proof your tech

Scalable, secure, and reliable tech choices so your platform can handle growth without costly rebuilds down the road.

Plan every step ahead

Detailed plan so your project moves without the chaos: clear steps, solid deadlines, and no surprises halfway through.

Get ready to build

By the end, you’ll have everything lined up — product requirements, tech approach, plans, budgets, and timelines.

Discovery cases

01 | 04
Commercial Building, Heavy Industrial, and NuclearProject Discovery
usa
Cost estimation platform

Project discovery for the cost estimation platform

Conducted the discovery for a cloud-based estimator in <2 months, providing clear timelines, budget, and prioritized MVP features to guide efficient rollout.

Read the case study

5.0

on Clutch

11

key deliverables

5

experts involved

Cost estimation platform
IT consultingMarketplaceProduct DevelopmentProject Discovery
usa
Workerbee

A digital marketplace for software consultants

We built a platform from scratch that helped our client attract 130+ corporate customers and over 1,000 software consultants in a specialized niche.

Read the case study

8

experts involved

$1.5M

app budget so far

5.0

on Clutch

Workerbee
LogisticsSaaSProduct DevelopmentProject Discovery
uk
Foresolutions

Location tracking and route planning software

We delivered a full-featured module for our client’s platform. It now powers London’s #1 bus operator and can be scaled into a SaaS product.

Read the case study

7

experts involved

10

months to market

Foresolutions
MarTechSaaSProduct DevelopmentProject Discovery
australia
Attention Experts

SMM platform for a marketing agency

We built a tool that simplifies marketing workflows, speeding up ad campaign launch times by 4x. This attracted investors and helped scale the platform into a standalone SaaS product.

Read the case study

8

experts involved

$200K+

app budget

4

social networks integrated

Attention Experts
01 | 04

Testimonials

01 | 02
Banning Stack
Banning Stackusa

Principal Estimator at SIDE Partnership, LLC

From the very beginning, the team at Clockwise demonstrated professionalism and creativity. The team worked very well together and produced excellent materials throughout the discovery phase.

Heiko Roth
Heiko Rothusa

COO of Agilea Solutions, CEO at Workerbee

A great team with good expertise and value. Clockwise Software has been able to plan a great project with a limited budget. They’ve adhered to that plan, making us trust their work in every sprint that we start with them. The team has been able to deliver and be cheerful despite being in the middle of the invasion — genuinely inspiring. They are valued team members, and we don't see that changing.

Dylan Serota
Dylan Serotausa

Head of Platform at Eventbrite

The Clockwise team was excellent. We are thrilled with the final product. They struck a perfect balance of being autonomous in their work and communicative at critical junctures.

01 | 03

Steps we take in the discovery phase

Discovery isn’t just research. It’s about shaping a detailed plan on what to build and how to build it. Here’s how we do it.

1. Define project goals

The first step is understanding your "why." Whether it’s streamlining operations, reaching a specific market, or solving a business challenge, we define clear, measurable objectives. This step ensures that every decision we make when providing product discovery services is aligned with your vision, reducing risks and wasted effort later.

2. Create a value proposition canvas

We focus on your users’ jobs-to-be-done. First, we identify how your product will solve users’ pains and deliver value, and then we map it out using the value proposition canvas. This way, you’ll know what solution resonates with the market and avoid investing in features no one needs.

3. Research the target market

We analyze your market—competitors, market gaps, trends, and user insights—to ensure your product is both relevant and differentiated. Backed by research, we avoid guesswork and build solutions your audience genuinely needs.

4. Define scope and requirements

This step sets the foundation for development. We document your product’s must-have features, prioritize them by business value, and create a realistic scope. By prioritizing high-impact features, we prevent bloated development cycles and ensure your requirements align with your goals and budget.

5. Decide on the technical implementation

Our software architect evaluates your needs, product requirements, and constraints to select technologies that balance cost, performance, and scalability. From cloud infrastructure to APIs, every decision is designed to support a smooth development process and ensure your product can grow as your business does.

6. Develop an interactive prototype

Prototyping bridges the gap between ideas and execution. We create a clickable, interactive prototype that mimics how the final product will work. This tool allows us to demo the concept, refine user flows, and ensure everyone involved shares the same vision—eliminating misunderstandings and reducing development risks.

7. Develop documentation

Comprehensive documentation is your project’s roadmap. From functional requirements to wireframes and user stories, we provide detailed documentation for every aspect of your product. Clear, actionable documentation minimizes delays, sets the stage for efficient execution, and ensures nothing gets lost in translation during development.

8. Estimate time and cost

We provide detailed estimates for development time and budget. Grounded in expertise with 200+ projects across diverse industries, our estimates are accurate: CPI and SPI variance at less than 10% across our projects says it all. This way, we set realistic expectations for you from the start and let you plan resources with confidence.

Let’s talk

Don’t make your project an experiment. A discovery is the reason our projects have a CPI and SPI variance under 10%. Let’s protect your product, too.

  • No Spam, Just Solutions
  • Response Within 24 Business Hours
  • Discovery experts (BA, architect, and more) involved
Serhii

Head of Client Relations

Eugene

Account Executive

Serhii photoEugene photo

Industries we cover

Marketing & advertising

Find your tech — whether it's AI, CRM, or data platform — to automate workflows, enhance engagement, and hit other goals.

Real estate

Define solutions to streamline property listings, automate tenant communication, and simplify document workflows.

Logistics

Discover systems for route optimization, real-time tracking, and warehouse management to cut costs and save time.

Healthcare

Find solutions to improve patient monitoring, simplify appointment scheduling, and manage health records securely.

IT and service

Plan scalable software to automate IT workflows, streamline ticketing, and improve resource management efficiency.

Social media

Map out efficient tools to boost user engagement, personalize content feeds, and scale social sharing across audiences.

E-commerce

Identify solutions to improve inventory management, optimize checkout flows, and enable personalized shopping.

Entertainment

Define solutions to personalize content recommendations, boost engagement, and scale entertainment delivery.

Project discovery team

Product owner

Project manager

Business analyst

Product designer

Software architect

QA engineer

Product owner (you)

What you do: You bring your business goals and priorities to the table. By sharing your insights, priorities, and expectations, you guide the team to plan a product that truly meets your needs.


Why it matters: Your input ensures the product we design is not only technically sound but also aligned with your business objectives, market demands, and end-user needs.

guide the team to plan a product that truly meets your needs

What sets us apart?

  • 10+ years of expertise means fewer mistakes and accurate deliverables
  • Flexible deliverables packages: you get exactly what you need, no more, no less
  • PMI standards for smooth discovery phase services and predictable results
  • CPI & SPI tracking for keeping discovery timeline and budget in check
  • A tailored communication plan and regular updates to keep everyone aligned

200+

digital products

<10%

CPI & SPI variance

$30K+

client cost savings

99.89%

acceptance rate

2014

build products since

Free consultation

With 200+ projects behind us, we’ll give you clear tech specs, estimates, and a plan that takes you where you want without costly surprises and redos.

  • Response within 24 business hours
  • Discovery specialists involved: BA, software architect, etc.
  • Deliverables agreed upon to meet your needs, no extras
Serhii

Head of Client Relations

Eugene

Account Executive

Serhii photoEugene photo

Discovery phase deliverables

Discovery costs & timeline

Small package

From $12,000

Discovery with a focus on essentials: key features, tech approach, user experience, and estimates.

Features

  • Work breakdown structure
  • Software requirements
  • Wireframes + UI concept
  • Risk register
  • Cost and timeline estimates

Medium package

From $16,000

A more detailed discovery with extra research and planning. Great for medium-scale apps.

Features

Everything in small, plus:

  • Non-functional requirements
  • Clickable prototype
  • Architecture diagram
  • Development plan

Large package

From $25,000

Comprehensive discovery for complex systems like ERPs.

Features

Everything in Medium, plus:

  • Roles and permissions matrix
  • UI kit
  • Third-party APIs analysis
  • Product roadmap

Get what you need, skip what you don’t

The distribution of deliverables here is just an example.


Each package is flexible: we’ll cut what you don’t need and add what you do. The goal of our discovery phase services is to deliver essentials for your project in the shortest time possible.

Key people

person.name
Andrii
Founder & CEO
Clockwiser from Day 1 | Led Clockwise to Top Ukrainian IT Company
person.name
🎤 Karaoke champion
🧠 Quiz monster
🐈 Cat team
person.name
Bogdan
Head of Delivery
10 y. of experience | Set up delivery with 99.88% acceptance rate
person.name
🏂 Snowboarder
💿 DJ
🥁 Drummer
☕ Coffeeholic
person.name
Serhii
Head of Client Relations
11 y. of experience | 98% client satisfaction rate
person.name
🚞 Traveller
Gym rat
☕ Coffeeholic
person.name
Natalia
Head of People
10 y. of experience | 100+ hired talents
person.name
Hyggeist
Wanderlust Soul
🏊‍♀️ Swimmer
🕯️ Detail Aesthete
person.name
Mike
Solution Architect
15 y. of experience | 50+ projects with 99,99% uptime reliability
person.name
🧑‍🍼Father of 3
person.name
Pavlo
Tech Lead
15 y. of experience | Managed 40+ developers as Tech Lead
person.name
💨 Motorhead
🧰 Tinkerer
person.name
Dmytro
Tech Lead
15 y. of experience | 10+ AWS projects led
person.name
🏎️ F1 Fan
🍻 Beer connoisseur
☕ Coffee aficionado
person.name
Yana
Design Lead
12 y. of experience | 100% UI/UX acceptance rate after user tests
person.name
👩‍🎨 Local artist
🧘‍♀️ Yoga practitioner
🦻Hearing Accessibility Advocate
📚 Bibliophile
person.name
Bogdan
QA Lead
17 y. of experience | QA Lead on 10+ multi-domain projects
person.name
🎓 Nerd
⛷️ Ski fan
Strong Spirits expert
person.name
Andrii
Project Manager
8 y. of experience | 30+ projects delivered
person.name
🏎️ Junior Car Drifter
🧳 Traveller
☕ Coffee enthusiast
person.name
Tetiana
Business Analyst
5 y. of experience | Saves $30K on avg./client with discovery
person.name
🧠 Braving the unknown
💬 Empathy-driven communicator
🏖️ Passionate traveler
person.name
Andrii
Founder & CEO
Clockwiser from Day 1 | Led Clockwise to Top Ukrainian IT Company
person.name
🎤 Karaoke champion
🧠 Quiz monster
🐈 Cat team
person.name
Bogdan
Head of Delivery
10 y. of experience | Set up delivery with 99.88% acceptance rate
person.name
🏂 Snowboarder
💿 DJ
🥁 Drummer
☕ Coffeeholic
person.name
Serhii
Head of Client Relations
11 y. of experience | 98% client satisfaction rate
person.name
🚞 Traveller
Gym rat
☕ Coffeeholic
person.name
Natalia
Head of People
10 y. of experience | 100+ hired talents
person.name
Hyggeist
Wanderlust Soul
🏊‍♀️ Swimmer
🕯️ Detail Aesthete
person.name
Mike
Solution Architect
15 y. of experience | 50+ projects with 99,99% uptime reliability
person.name
🧑‍🍼Father of 3
person.name
Tetiana
Business Analyst
5 y. of experience | Saves $30K on avg./client with discovery
person.name
🧠 Braving the unknown
💬 Empathy-driven communicator
🏖️ Passionate traveler
person.name
Andrii
Project Manager
8 y. of experience | 30+ projects delivered
person.name
🏎️ Junior Car Drifter
🧳 Traveller
☕ Coffee enthusiast
person.name
Bogdan
QA Lead
17 y. of experience | QA Lead on 10+ multi-domain projects
person.name
🎓 Nerd
⛷️ Ski fan
Strong Spirits expert
person.name
Yana
Design Lead
12 y. of experience | 100% UI/UX acceptance rate after user tests
person.name
👩‍🎨 Local artist
🧘‍♀️ Yoga practitioner
🦻Hearing Accessibility Advocate
📚 Bibliophile
person.name
Dmytro
Tech Lead
15 y. of experience | 10+ AWS projects led
person.name
🏎️ F1 Fan
🍻 Beer connoisseur
☕ Coffee aficionado
person.name
Pavlo
Tech Lead
15 y. of experience | Managed 40+ developers as Tech Lead
person.name
💨 Motorhead
🧰 Tinkerer
person.name
Mike
Solution Architect
15 y. of experience | 50+ projects with 99,99% uptime reliability
person.name
🧑‍🍼Father of 3
person.name
Natalia
Head of People
10 y. of experience | 100+ hired talents
person.name
Hyggeist
Wanderlust Soul
🏊‍♀️ Swimmer
🕯️ Detail Aesthete
person.name
Serhii
Head of Client Relations
11 y. of experience | 98% client satisfaction rate
person.name
🚞 Traveller
Gym rat
☕ Coffeeholic
person.name
Bogdan
Head of Delivery
10 y. of experience | Set up delivery with 99.88% acceptance rate
person.name
🏂 Snowboarder
💿 DJ
🥁 Drummer
☕ Coffeeholic
person.name
Andrii
Founder & CEO
Clockwiser from Day 1 | Led Clockwise to Top Ukrainian IT Company
person.name
🎤 Karaoke champion
🧠 Quiz monster
🐈 Cat team
person.name
Tetiana
Business Analyst
5 y. of experience | Saves $30K on avg./client with discovery
person.name
🧠 Braving the unknown
💬 Empathy-driven communicator
🏖️ Passionate traveler
person.name
Andrii
Project Manager
8 y. of experience | 30+ projects delivered
person.name
🏎️ Junior Car Drifter
🧳 Traveller
☕ Coffee enthusiast
person.name
Bogdan
QA Lead
17 y. of experience | QA Lead on 10+ multi-domain projects
person.name
🎓 Nerd
⛷️ Ski fan
Strong Spirits expert
person.name
Yana
Design Lead
12 y. of experience | 100% UI/UX acceptance rate after user tests
person.name
👩‍🎨 Local artist
🧘‍♀️ Yoga practitioner
🦻Hearing Accessibility Advocate
📚 Bibliophile
person.name
Dmytro
Tech Lead
15 y. of experience | 10+ AWS projects led
person.name
🏎️ F1 Fan
🍻 Beer connoisseur
☕ Coffee aficionado

Awards

Show more
Top Software Development Company, 2025
Top Software Development Company, 2025
Top IT Services Company, 2025
Top IT Services Company, 2025
Listed Among Top 1000 Companies Globally
Listed Among Top 1000 Companies Globally
Top NodeJS Developers, 2025
Top NodeJS Developers, 2025
Top Managed Service Provider in 2025
Top Managed Service Provider in 2025
Top Software Development Company, 2025
Top Software Development Company, 2025
Top IT Services Company, 2025
Top IT Services Company, 2025
Listed Among Top 1000 Companies Globally
Listed Among Top 1000 Companies Globally
Top NodeJS Developers, 2025
Top NodeJS Developers, 2025
Top Managed Service Provider in 2025
Top Managed Service Provider in 2025
Top Ukrainian Cloud Server Migration Company, 2025
Top Ukrainian Cloud Server Migration Company, 2025
Top Ukrainian Hosting and Cloud Service Company, 2025
Top Ukrainian Hosting and Cloud Service Company, 2025
Top Ukrainian IT Services Company for Real Estate
Top Ukrainian IT Services Company for Real Estate
Top Software Developers for Advertising and Marketing, 2025
Top Software Developers for Advertising and Marketing, 2025
Top IT Services Company for GPS Navigation and GIS, 2025
Top IT Services Company for GPS Navigation and GIS, 2025
Top Software Development Company in Ukraine for Startups
Top Software Development Company in Ukraine for Startups
Top Software Development Company for Small Businesses
Top Software Development Company for Small Businesses
Top React Development Company
Top React Development Company
Top B2B Company Globally, Fall 2024
Top B2B Company Globally, Fall 2024
Top B2B Company Globally, Spring 2024
Top B2B Company Globally, Spring 2024
Top Software Development Company, 2023
Top Software Development Company, 2023
Top IT Services Company, 2023
Top IT Services Company, 2023
Most Reviewed Software Developers on Clutch
Most Reviewed Software Developers on Clutch
Top NodeJS Development Company, 2023
Top NodeJS Development Company, 2023
Top Software Development Company for Marketing and Advertising, 2023
Top Software Development Company for Marketing and Advertising, 2023
Top Ukrainian IT Services Company for Advertising and Marketing
Top Ukrainian IT Services Company for Advertising and Marketing
Top Ukrainian Development Company, 2021
Top Ukrainian Development Company, 2021
Top Ukrainian Development Company, 2020
Top Ukrainian Development Company, 2020
Top Ukrainian B2B Company, 2019
Top Ukrainian B2B Company, 2019
Top Ukrainian Development Company, 2018
Top Ukrainian Development Company, 2018
01 | 25

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01 | 04

Don’t waste a $100K+ budget on the wrong product

We’ll protect your investments with a clear roadmap and tech specs from the start — no wrong features and $30K+ rework costs.
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